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The Experience

We showcase the very best of Paso Robles, a world-renowned wine region, in our destination winery, estate vineyard, and event space. Inspired by the great domaines of France, here you can taste a wide variety of our Bordeaux-inspired wines among the breathtaking views of Paso Robles’ hillsides and the gentle scent of lavender.

Paris Valley Road

Our name comes from the small lane that runs right up against our Chalk Knoll Vineyard, where it all began. It’s a beautiful place, surrounded by gently rolling hills and vineyards as far as the eye can see, and has always brought back fond memories of our family’s travels to France and the wines we’ve enjoyed there.

The Proprietors

In the 1990s, the Stoller family planted Chalk Knoll Vineyard. Craig and Nancy Stoller later founded The Craig Stoller Collection, home to Paris Valley Road Estate Winery. With a rich history on the Central Coast and a background in vine growing, they are dedicated to showcasing the winegrowing potential that California’s Central Coast has to offer.

Chalk Knoll Vineyard

The favorable terroir of our first estate vineyard provides the ideal location for growing aromatic and complex fruit. The soil features Lockwood Loam and Santa Lucia Clay-Loam, which imparts the signature minerality to the berries. These geographical and climatic conditions lead to a long growing season which allows the fruit to develop an abundant flavor profile consistently from year to year.

Meet the Winemaking Team

"We have a great team who is enthusiastic and just as passionate about wine grapes and winemaking as I am."

—Craig Stoller, Proprietor

Craig Stoller

Proprietor & Director of Winemaking

“Wine is a part of my life. I absolutely love this living, breathing, evolving thing called wine.”

A third generation vine grower, Craig grew up with Sunridge Nurseries in the San Joaquin Valley and graduated from Cal Poly with a degree in horticulture. Craig leads the talented winemaking team of Paris Valley Road, who seeks influence from the traditions of the Old World while striving to pay homage to the terroir of Paso Robles.

Doug Hidinger


"Creating a product for people to enjoy is the biggest reward you can have."

Doug graduated from Cal Poly's Wine & Vit program before gaining experience as a winemaker both on the Central Coast and abroad in New Zealand. He views each harvest as an opportunity to overcome challenges and improve from the previous year. A daily wine drinker himself, he appreciates a winemaker's ability to highlight the individual character traits of a varietal while transforming each blend into their own unique vision.

Joaquin Diaz

Vineyard Manager

Joaquin was born in Mazatlan and came to California as a young boy. He ultimately became a wine grape grower in Paso Robles, amongst the very vineyards in which he was mentored. Joaquin joined the Paris Valley Road family in 2010, where his 30 years experience producing high quality fruit here in Paso Robles are brought to life in our wines, all of which start with Joaquin in the vineyard.



Inspired by the stunning domaines of the grand crus of France, nestled among the rolling hills of Paso Robles wine country.

Come Visit